When creating data blends with Looker Studio the match key fields have to be the same data type. (also known as the join fields)
In the example below, you would need to change the data type of customFieldId (Deal Custom Field Values) from Number to Text as per the screenshot below.
This will allow the Deal Custom Field Values and Deal Custom Fields to be blended as in second screenshot.
In addition, there are some helpful videos you can watch on our YouTube channel.